Latest Digital Marketing Headlines

All the headlines from our Digital Marketing Topic Page, ordered by recency.

UK’s Arc Legal to Increase Access to Social Media Abuse Coverage

Feb 22 2013 // A bulletin from the UK’s Arc Legal Assistance Limited, an independent provider of legal expenses insurance products and related services, notes that the “increased awareness of social media abuse cases together...

Kansas Bill Would Limit Employer Access to Applicants’ Social Media Accounts

Jan 31 2013 // Two Kansas lawmakers are seeking support for a measure that would limit employers’ access to job applicants’ social media accounts.Rep. Gail Finney and Sen. Oletha Faust-Goudeau, both Democrats, back measures...

Commentary: Sandy Shows Social Media is Practically Made for Insurers

Dec 17 2012 // In the days before Superstorm Sandy, there were many questions. When and where would it arrive, and what kind of destruction would it bring? Later these questions were replaced with others: were friends and family OK? How...

Businesses Operating in Social Media Denial

Nov 19 2012 // Is your agency or company suffering from social media denial?Despite 60 percent of Americans using some form of social media, according to the Pew Research Center, the prevailing belief by businesses is that social media...

Businesses Operating in Social Media Denial

Nov 19 2012 // Is your agency or company suffering from social media denial?Despite 60 percent of Americans using some form of social media, according to the Pew Research Center, the prevailing belief by businesses is that social media...

Businesses Operating in Social Media Denial

Nov 9 2012 // Is your agency or company suffering from social media denial?Despite 60 percent of Americans using some form of social media, according to the Pew Research Center, the prevailing belief by businesses is that social media...

Using Social Media Responsibly

Nov 5 2012 // Social media are changing the way insurance professionals do business. How can these forms of media, such as Pinterest, Twitter, Facebook and LinkedIn, help make your business more successful? And how can you protect...

Social Media Friends Nabbed In Northern California Staged Auto Insurance Fraud

Oct 29 2012 // Susan Lee, 24, Angelique Jones, 20, and Angela Medeiros, 40, all of Sacramento, Calif. have been arrested on three felony counts each of insurance fraud.The bail for the three ranges from $20,000 to $50,000. A fourth...

Using Social Media Responsibly

Oct 22 2012 // Social media are changing the way insurance professionals do business. How can these forms of media, such as Pinterest, Twitter, Facebook and LinkedIn, help make your business more successful? And how can you protect...

Astonish now Integrates with QQ Solutions to Provide a Complete Solution for Insurance Agency Management and Digital Marketing

Oct 10 2012 // Warwick, RI, 10/10/12 – Astonish, a leading insurance digital marketing system in the U.S., today announced its integration with QQ Solutions, Inc.’s agency management system, QQ Evolution 2. QQ Solutions, Inc. is...

Using Social Media Responsibly

Oct 8 2012 // Social media are changing the way insurance professionals do business. How can these forms of media, such as Pinterest, Twitter, Facebook and LinkedIn, help make your business more successful? And how can you protect...

N.Y. Man Harnesses Social Media to Protest Against Progressive

Aug 15 2012 // Progressive Corp. is getting a lot of attention in the social media world this week. But it’s clearly not the kind of attention the insurer wants to get.On Monday, a New York-based comedian named Matt Fisher posted a...

How to Find Success Using Social Media

Jul 2 2012 // With all the hype about social media, it’s easy to believe you’re missing an immense opportunity if you are not participating. Yet hundreds of Twitter accounts, Facebook business pages and LinkedIn profiles...

So Many Social Media Sites, So Little Time

Jun 13 2012 // Congratulations. You’ve set up your company’s Facebook, LinkedIn, and Twitter accounts. Now you just have to log into each one, post updates, start discussions, tweet, read comments, check analytics to see how...

Social Media Postings Lead to Firing of Texas Executive

May 15 2012 // Houston-based Francesca’s Holdings Corp. reported it has fired its chief financial officer, saying that he improperly communicated company information through social media.But the women’s clothing retailer also...

Seriously? Another Social Media Site?!

Apr 9 2012 // We all know social media sites can drive traffic to your site and help you climb the SEO ladder (check out Honey’s blog post about SEO). And I’m sure your business is already on a few of them. Facebook, Twitter...

50 Awesome Social Media Ideas for Insurance Agencies

Apr 2 2012 // Social media is a good marketing tool when used wisely. Today’s agencies are creating interaction among fans while developing promotions that generate revenue. The following includes 50 marketing ideas that agencies...

E&O Insights: Social Media Can Be Your Friend or Foe

Apr 2 2012 // Effective use of the various forms of social media can play a huge role in the success of your business. Therein is the crux of the issue — “effective use.”To simply start using social media such as Twitter,...

Social Media Patent War Looms as Yahoo Threatens Facebook

Feb 28 2012 // Yahoo has demanded licensing fees from Facebook for use of its technology, the companies said on Monday, potentially engulfing social media in the patent battles and lawsuits raging across much of the tech sector.Yahoo has...

Europe’s Risk Managers Concerned by Social Media Reputation Damage

Oct 24 2011 // The U.S. isn’t alone in having to deal with the increased threats from social media and the potential they pose to reputation risk, as well as the protection of confidential information. These risks are also becoming...