Latest Digital Marketing Headlines

All the headlines from our Digital Marketing Topic Page, ordered by recency.

Intygral – New Leadership, New Corporate Name with A Fresh Vision for Insurance Industry Digital Marketing System

Mar 25 2015 // Warwick, RI, March 25, 2015 – More than 70 percent of consumers turn to the Internet first – via computers, smartphones and tablets – to research, compare, and ultimately purchase their insurance policies. To meet...

Vince Neil Files Suit in Las Vegas Against Social Media Consultant

Mar 23 2015 // Rock ‘n’ roller Vince Neil is taking a fight over his Internet persona to state court in Las Vegas, with a lawsuit accusing an Oregon social media consultant of refusing to give him control of his Facebook and...

9 Marketing Basics to Recall about Email in the Age of Social Media

Feb 23 2015 // It’s easy to overlook the continued importance of email as a marketing device with today’s digital focus set firmly on social media. Email, as we know it, has been around for about a quarter of a century and it...

Should Schools Monitor Students’ Social Media Use?

Nov 26 2014 // The electronic devices that give students instant access to the world for educational purposes are also their conduit to social media, and that presents a host of problems for school administrators.Every school district in...

Beauty Contestant Busted Through Social Media For Workers’ Comp Fraud

Aug 15 2014 // Shawna Lynn Palmer, 22, of Riverside has been arrested for workers’ compensation fraud after video evidence showed her participating in the 2014 Miss Toyota Long Beach Grand Prix beauty contest.Palmer, a clerk at...

Other Social Media Back Facebook in New York Privacy Case

Aug 13 2014 // Facebook’s fight against prosecutors over nearly 400 search warrants for users’ postings and other data is drawing support from other social media companies and civil libertarians.Lawyers for Foursquare,...

Use Social Media to Improve Sales

Apr 21 2014 // Today’s generation is all about social networking. Social networking has become the most popular way to network and promote business. And in the current “tech savvy” environment it’s becoming...

Ferrari Fight Over Facebook Fan Page Tests Social Media Copyright

Mar 27 2014 // Sammy Wasem was 15 when he started a Ferrari fan page that would become one of the most popular car sites on Facebook. Six years later, he is in a legal battle with his favorite Italian sports-car maker in a case that may...

Weather Service in Oklahoma Runs Social Media ‘Tornado Drill’

Mar 13 2014 // Melody Holeman has no TV and lives in such a rural part of the Oklahoma Panhandle that she can’t even pick up a signal on the weather radio that the Red Cross gave her.When powerful storms barrel through the area,...

U.S. Weighs Scanning Social Media to Prevent Risky Hires

Nov 1 2013 // The U.S. government is studying whether it can scour social media websites for clues about potential risks from workers such as Edward Snowden and the Washington Navy Yard shooter.Snowden, a former National Security Agency...

Oregon Marketing Firm Grades Digital, Social Media Efforts

Sep 23 2013 // When it comes to digital and social media marketing there’s a lot of white noise, with plenty of consultants, authorities, know-it-alls and bloggers on the popular topics.Amid a sea of advice on those topics, there...

Oregon Marketing Firm Grades Digital, Social Media Efforts

Sep 10 2013 // When it comes to digital and social media marketing there’s a lot of white noise, with plenty of consultants, authorities, know-it-alls and bloggers on the popular topics.Amid a sea of advice on those topics, there...

Social Media: It’s Here to Stay

Aug 5 2013 // The value of social media as a tool for marketing and selling property/casualty insurance may be a matter of debate but one thing is for certain: While the nature of social media may be evolving, it’s not going...

Social Media: It’s Here to Stay

Jul 22 2013 // The value of social media as a tool for marketing and selling property/casualty insurance may be a matter of debate but one thing is for certain: While the nature of social media may be evolving, it’s not going...

Social Media Is Here to Stay, Texas P/C Professionals Say

Jun 26 2013 // The value of social media as a tool for marketing and selling property/casualty insurance may be a matter of debate but one thing is for certain: While the nature of social media may be evolving, it’s not going...

Insurance Agencies CAN Take Advantage of Image-based Social Media!

Jun 25 2013 // This post is part of a series on insurance marketing and training sponsored by Astonish.We’ve been hearing it for a long time now – insurance agencies need to adapt to the modern consumer in order to survive. This...

Shortcuts to Social Media: Top 4 Resources for Agents

Jun 13 2013 // The following article is a guest post by InsuranceJournal.tv contributor Rick Morgan, chair of the Agents Council for Technology (ACT) Web 2.0 workgroup. Rick is also SVP of Aartrijk (a branding firm serving...

Louisiana Bill Would Ban Social Media Posts While Driving

Apr 12 2013 // Hold that Twitter thought. If you are driving in Louisiana, a proposed state law would make it illegal for you to post status updates or anything else to social media websites.With an eye toward closing a loophole in the...

Outsourcing Your Digital Marketing Strategy: When do you know it’s time?

Mar 21 2013 // This post is part of a series on insurance marketing and training sponsored by Astonish.Local insurance agency owners wear multiple hats – sometimes, too many! You may want to save money and do it all yourself, but that...

Re/insurance Industry Social Media ‘MySlipcase’ Marks 9 Months

Mar 7 2013 // MySlipcase, a social media platform developed specifically for the global insurance and reinsurance industry, reported high growth in the nine months since it was launched.The company said its website now has 342 insurance...