All the headlines from our Marketing Topic Page, ordered by recency.
Nov 21 2016 // Former long-time Chubb executive Dino E. Robusto assumes the roles of CNA chairman and chief executive officer on Nov. 21, succeeding Thomas F. Motamed, who is retiring after eight years in those positions.The succession...
Nov 18 2016 // North American reinsurers may soon see some rate stabilization after a prolonged period of declining premium rates, as they deal with a supply-demand imbalance that has weighed on returns, according to executives at the...
Nov 14 2016 // Lighthouse Management LLC has appointed Laura Vizzini as marketing representative for North Carolina.Vizzini comes to Lighthouse with seven years of experience in the insurance industry having worked as a sales agent, team...
Oct 27 2016 // Cathy Baldwin, director of Marketing and Communication at wholesale insurance broker J.M. Wilson, has been named 2016 Distinguished Partner of the Year by the Michigan Association of Professional Insurance Agents (MI...
Oct 27 2016 // Bermuda-based XL Group Ltd./XL Catlin announced senior role changes in connection with a planned realignment of its property/casualty operating model.All of the new appointments are effective as of Jan. 1, 2017. The new...
Oct 20 2016 // MetLife Inc., the largest U.S. life insurer, will phase out the use of Snoopy and Peanuts characters in its marketing.The insurer announced a new tagline, “MetLife. Navigating life together,” in what the New...
Oct 20 2016 // Paul Williams, former Thistle Insurance Services managing director, is set to join The JRW Group* as executive chairman, subject to regulatory approval.His appointment to this newly formed role comes at a time when the...
Oct 18 2016 // Independent Insurance Investments Inc. (4I’s), a holding company formed to invest in non-standard personal lines automobile insurance companies and related service companies, appointed Joe DeLago, CEO of Good2Go...
Sep 27 2016 // Leavenworth, Kansas-based Armed Forces Insurance (AFI), which serves current and retired members of the uniformed services, their children and Department of Defense civilians, has promoted Lori L. Simmons to chief...
Sep 13 2016 // A dozen states still use no-fault auto insurance to cover the medical expenses of crash victims.Michigan House members returned to work last week to decide whether they’ll give the state’s motorists a break on...
Sep 9 2016 // The Insurance Marketing and Communications Association (IMCA) has elected Anna Hargis, director of advertising at Shelter Insurance, as chair of its board of directors for a two-year term.Hargis has been a member of...
Aug 22 2016 // Emotional Connections.Great brands avoid selling products. Great salespeople cultivate emotional connections with customers. —Harvard Business Review, August 2016 How to Increase Sales.Discuss all coverages applicable...
Aug 22 2016 // The insurance talent crisis is here. Thanks to an aging workforce, an impending wave of retirements and an increasingly shallow talent pool, the industry is now coming face-to-face with a growing labor gap. The past 10...
Aug 19 2016 // American Family Insurance said it has signed John Legend – multi-award winning singer and songwriter – as the company’s newest brand ambassador.The company has partnered with other celebrity ambassadors whose...
Aug 19 2016 // Valeant Pharmaceuticals International Inc. refilled patients’ prescriptions without their permission and steered them to more expensive drugs in order to boost sales and profits, according to a lawsuit that sheds new...
Aug 15 2016 // The American Association of Insurance Services (AAIS), a national insurance advisory organization for property/casualty insurers, has named Melanie Howard as director of Corporate Communications.Howard will be responsible...
Aug 12 2016 // Independent Insurance Agents & Brokers of New York Inc., an insurance producer trade organization based in Syracuse, N.Y., has promoted Julie MacConnell from director of marketing and communications to assistant vice...
Aug 8 2016 // Attorneys for cigarette smokers and for tobacco manufacturer Philip Morris USA have agreed to a $45 million settlement of a lawsuit over the marketing of Marlboro Lights in Arkansas.The settlement was submitted to Pulaski...
Aug 4 2016 // Allstate Corp. reported that consolidated total revenue increased by 2.0 percent to $9.2 billion in the second quarter of 2016 compared to the prior year quarter, as higher insurance premiums outweighed declines in net...
Aug 1 2016 // Attorneys for cigarette smokers and for tobacco manufacturer Philip Morris USA have agreed to a $45 million settlement of a lawsuit over the marketing of Marlboro Lights in Arkansas.The settlement was submitted to Pulaski...