Latest Marketing Headlines

All the headlines from our Marketing Topic Page, ordered by recency.

As Auto Insurance Sales Stagnate, Carriers Turn to Agents: J.D. Power

May 2 2017 // Amid a second straight year of stagnant auto insurance shopping activity and modest rate increases, auto insurance companies have grown increasingly reliant on great customer service, personalized advice and strong agents...

CME’s Mead Joins Arthur J. Gallagher as Marketing Chief

May 1 2017 // Illinois-based global insurance broker Arthur J. Gallagher & Co. announced that Christopher E. Mead has joined the company as its new chief marketing officer. Mead will be responsible for leading the company’s...

Motorists Mutual, BrickStreet Mutual Finalize Joint Venture

Apr 24 2017 // Ohio-based property/casualty insurer Motorists Mutual Insurance Co. and West Virginia-based workers’ compensation insurer BrickStreet Mutual Insurance Co. Inc., have been granted regulatory approvals to affiliate...

The Competitive Advantage: The Lost Value Proposition of Independent Agencies

Apr 3 2017 // My brother recently asked for advice regarding his personal insurance. I recommended he contact an independent agent I know who represents three carriers who I know provide a good form, reasonable price, and good claims...

Insurance Information Institute Names Palmer as Head of Communications

Mar 22 2017 // Kristin S. Palmer has been named senior vice president and head of Communications at the Insurance Information Institute (I.I.I.).Palmer was previously vice president, Media Relations, for the AARP, a nonprofit...

People

Mar 6 2017 // Henderson Brothers Inc., a Pittsburgh, Pa.-based independent broker, has hired Jeremy Taggart as a financial analyst in the employee benefits department.In his new role, Taggart will use his three years of industry...

Hiscox UK & Ireland Launches Media & Creative Industries Product Suite

Feb 16 2017 // Specialist insurer Hiscox said it is addressing new exposures faced by the media and creative industries with the launch of two tailor-made professional indemnity products focused on those working within digital marketing...

Philadelphia Insurance Companies in Pennsylvania Promotes 5 Employees

Feb 15 2017 // Philadelphia Insurance Companies (PHLY), a commercial property/casualty and professional liability insurance company for niche markets based in Bala Cynwyd, Penn., has promoted five employees to vice president.Yvonne...

California Court Says Commissioner Can Prohibit Pass Thru of Advertising Costs

Feb 13 2017 // A California Court of Appeal had decided in favor of California Insurance Commissioner Dave Jones in a case against Mercury Insurance Co. and a coalition of insurance industry groups, which sued Jones to challenge his...

Now in Paperback: Sales Training Book Equips Millennial Insurance Agents to Serve Retiring Baby Boomers

Jan 25 2017 // Portland, OR, January 23, 2017 – Consistently top-rated in Amazon reviews and recently featured in leading industry publications including LifeHealthPro and Insurance Forums, the insurance sales training book, “How...

How to Grow Your Insurance Agency in 2017

Jan 23 2017 // Growing a successful agency isn’t always easy in today’s world. While you likely created a business plan when you first launched your insurance agency, you might not have looked at it recently. As the insurance...

California Wholesalers Conference Tackled Everything from Marijuana to Trump

Jan 23 2017 // How legalized marijuana and President-elect Donald Trump will affect the insurance industry.A possible merger of the nation’s two major excess and surplus lines organizations. Renewing the National Flood Insurance...

California Wholesalers Conference Tackled Everything from Marijuana to Trump

Jan 12 2017 // How legalized marijuana and President-elect Donald Trump will affect the insurance industry, a possible merger of the nation’s two major excess and surplus lines organizations, renewing the National Flood Insurance...

Reuters: Beyond Flint, Thousands of Areas in U.S. Struggle with Lead Poisoning

Jan 11 2017 // On a sunny November afternoon in St. Joseph, Missouri, birthplace of the Pony Express and death spot of Jesse James, Lauranda Mignery watched her son Kadin, 2, dig in their front yard. As he played, she scolded him for...

American Specialty Insurance & Risk Services, Inc. Announces January 1st Workers Compensation Program Launch

Jan 4 2017 // Fort Wayne, IN, January 4, 2017 – American Specialty, a recognized leader in Sports, Recreation, and Entertainment insurance, is proud to announce its new Workers Compensation program through Arch Insurance Company (A+...

Parents Blame Hospital in Death of Kansas Girl with Viral Meningitis

Dec 19 2016 // The parents of a 13-year-old Kansas girl who died of viral meningitis are suing a Lincoln hospital, alleging that doctors there were negligent when treating her in 2014.Terrisa and Scott Waters filed a wrongful death...

3 Common Strategies Found in the Fastest-Growing Independent Agencies

Dec 19 2016 // Over the past several years, despite some dire predictions, the independent agency channel overall has held its own against other distribution channels. In a recent internal research study, for example, Safeco Insurance...

The Charity Issue: Snapshots of Giving

Dec 19 2016 // During their annual convention in March, more than 50 members of NetVU (the Network of Vertafore Users) devoted a day to serving at the San Antonio Food Bank. Volunteers sorted 12,000 pounds of food, enough for 10,000...

Top Florida Stories of 2016: Florida’s Evolving Flood Market

Dec 16 2016 // Before McCarty announced his decision to leave office, he initiated dialogue with the Federal Emergency Management Agency (FEMA) over the National Flood Insurance Program’s rate making. Citing the fact that the flood...

XL Catlin Appoints Branch as Chief Executive of Insurtech Team, Accelerate

Nov 28 2016 // XL Catlin announced the appointment of Vincent Branch as Chief Executive for Accelerate, its new expert team focused on innovation and insurtech.Accelerate is led by XL Catlin’s former chief underwriting officer for...