Arizona Insurance Broker Launches Rebranding Campaign

Scottsdale, Ariz.-based Helmer Risk Management LLC has been renamed Hemer. According to president and CEO Scott A. Helmer, “We decided to drop ‘risk management’ from the company name and add the ‘insurance broker/risk advisor’ tagline to define clearly the services Helmer offers.”

As part of the rebranding the campaign, the company also has a new Web site (http://www.helmerusa.com/) and a new logo. Helmer is an insurance broker and risk advisor to the energy and construction industries across the United States.