Preferred Employers Insurance Joins Trusted Choice Network

Preferred Employers Insurance Co., a key California workers’ compensation insurer, has joined the Trusted Choice program.

“We believe it is very important for consumers in California and across the country to learn and understand the value of independent agents—and we believe the Trusted Choice® program will help communicate that message,” said Linda Smith, CEO and president of Preferred Employers Insurance Co.

Preferred Employers Insurance Co. focuses solely on servicing small business owners in California.

Trusted Choice is the consumer marketing identity for nearly 6,600 independent insurance agencies and brokerage firms and their branch locations. Launched in October 2001 by the Big “I” and several agency companies, Trusted Choice is the national consumer brand for Big “I” members that educates consumers about the benefits of using independent agents and brokers for their insurance needs: choice of companies, customized policies and advocacy support.

Web site: www.TrustedChoice.com.