TrueNorth Adopts First MainStreet Insurance Name; Acquires Hylant of Nashville

The TrueNorth Companies Nashville branch will adopt the name of its affiliate, First MainStreet Insurance (FMSI), as part of its efforts to further its presence in the Nashville market.

According to TrueNorth Nashville Partner & Benefits Advisor Lou Hoop, the switch from TrueNorth to FMSI will allow the company to focus on its employee benefits specialty through the FMSI platform.

Hoop and team recently moving into a new building in the Brentwood, Tenn., area, and will further its growth with the acquisition of the Nashville employee benefit practice of Hylant. The Hylant team of benefit specialists will be joining forces with the previous TrueNorth branch to expand the employee benefit practice footprint in the Nashville market.

First MainStreet Insurance is an affiliated business unit of TrueNorth Companies focused on smaller agencies. FMSI currently has 14 locations spread out across the state of Iowa and one in Tennessee.