Brightway Marketing Manager Mathewson Opens New Agency in Florida

After four years of building Brightway Insurance into a national brand as the company’s marketing manager, Nassau County resident, Lauren Mathewson, has teamed up with her family to open their own Brightway Agency, Brightway, The Coastal Agency in Yulee, Fla.

Mathewson and her brother, Jackson Selvidge, serve as the principal agents at the new location. The two have partnered with their mother and stepfather, Jennie and Ben Stephens. Jennie owns Red Otter Outfitters, a retail establishment in Fernandina Beach, Fla., and Ben is a mortgage originator and sales manager of more than 25 years.

Mathewson brings eight years’ experience in sales and marketing to her Brightway Agency.

Selvidge comes to Brightway after working in sales, customer service and management roles at a dental supply distributor.

Brightway, The Coastal Agency offers customized home, condo, renters, auto, flood, RV, motorcycle, boat and umbrella insurance policies from numerous insurance brands including American Colonial, Bankers, Burns and Wilcox, Cabrillo Coastal, Dairyland, Edison, Florida Peninsula, Foremost, Johnson & Johnson, Progressive, Safeco and SageSure.

Brightway, a national property/casualty insurance retailer selling through a network of franchised independent stores throughout the country, offers its agency owners support including customer service, carrier relationships, marketing, accounting and technology.

Brightway began franchising operations in 2008 and has since grown to more than 700 people in 19 states serving customers in all 50 states.