All Web Leads to Acquire Bankrate’s Insurance Division
Austin, Texas-based All Web Leads (AWL), a Genstar Capital portfolio company, announced an agreement to acquire insuranceQuotes.com, Bankrate Inc.’s insurance division.
The total transaction purchase price is $165 million and the transaction is expected to close by the end of the year.
insuranceQuotes.com, formerly known as Bankrate Insurance, allows a consumer to request and compare unique insurance quotes from multiple companies.
After this acquisition is completed, AWL’s clients will include the top 20 U.S. property and casualty insurance carriers, most of the largest U.S. health insurers, and over 30,000 individual insurance agents and agencies in all 50 U.S. states, according to the company’s announcement.
All Web Leads was founded in 2005. Genstar Capital is based in San Francisco.
Source: All Web Leads
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