Dallas-based SIG Insurance Rebrands as CoVerica

Dallas-based insurance agency SIG Insurance Professionals has rebranded as CoVerica. The company said the rebranding reflects its proactive, creative attitude and marriage of great technology with top tier customer service.

The company’s new tagline, “Endless Insurance Solutions,” reflects the many ways CoVerica has its clients covered. Insurance options include a full range of personal, commercial, and employee benefits coverage.

CoVerica currently serves insurance needs for clients throughout the state. Competitively priced comprehensive insurance options are innovative, ranging from mobile device insurance for expensive mobile electronics to crane and rigging insurance as well as restaurant insurance.

The agency has been a longstanding member of the $5 billion Strategic Insurance Agency Alliance (SIAA). The agency will rebrand this side of its business as CoVerica Agency Alliance.

“We are aggressively seeking additional member agencies in 2012 under the CoVerica Agency Alliance brand and we are looking forward to increasing the number of member agencies we serve,” says Jennifer Duncan Pierce, CoVerica executive vice president.

“CoVerica” represents Cover America with the many ways the company has its clients covered, and “Verica” is based on the Latin root word Veritas, meaning truth, for true and genuine, according to the company’s announcement.

Source: CoVerica