People Moves: VIAA Promotes, Hires Team Members

Valley Insurance Agency Alliance Promotes, Hires Team Members

Valley Insurance Agency Alliance recently promoted Amy Russell to lead pod marketer and hired Michael Welch as commercial marketer.

Russell, who previously served as marketing specialist and account manager, has over 30 years of experience in the insurance and marketing industries. She pioneered VIAA’s Pod marketing program, a carrier rating platform that assists agents with obtaining the best quotes for commercial clients.

Welch has more than 35 years of insurance experience. Before joining VIAA, he worked in commercial marketing at various insurance agencies in the Northeast.

VIAA is headquartered in St. Louis, Missouri.