Endurance Updates ‘Brand Identity’

Bermuda’s Endurance Specialty Holdings Ltd., has unveiled a new brand identity, which includes a “new logo and a new corporate tagline, ‘Your Risk Is Our Focus.'”

Chairman, President and CEO Kenneth J. LeStrange indicated that the “refreshed brand identity signifies Endurance’s evolution as a leading specialty provider of reinsurance and insurance.

“Endurance’s focus and strategy have not changed but we wanted to evolve our corporate identity to emphasize our specialty expertise, our client focus and the talent of our employees.”

Endurance’s new identity will be showcased on its corporate web site; www.endurance.bm, as well as in a new ad campaign and other corporate materials.

Source: Endurance