Pennsylvania’s Erie Insurance Appoints Kaercher as Corporate Marketing Officer

Erie Insurance, an Erie, Penn.-based automobile, homeowner’s, life and business insurer, has appointed Kim Kaercher as corporate marketing officer with oversight of Erie’s marketing strategy and functions.

Kaercher’s background spans advertising, marketing, communications, program management and strategy development. Before coming to Erie, she served as marketing manager at two national companies, where her responsibilities included the development and execution of marketing and advertising campaigns and brand strategy.

Erie Insurance Group has more than five million policies in force and operates in 12 states and the District of Columbia.

Source: Erie Insurance