Lloyd’s Moving to Des Moines
Editor’s Note: This article originally appeared in Insurance Journal’s Satire Issue, August 15, 2011. The content in this issue is not real and is not to be taken seriously. It’s supposed to be humorous. Seriously.
LONDON Photo Caption— Iowa’s tax breaks lure historic underwriter to relocate. Here, Lloyd’s executives pack up in front of the London building to make the trip to the new world headquarters in the East Village, close to the D-Line shuttle. Lord Serene of Lloyd’s said it was more than the tax breaks that convinced the insurer to move. “It’s also the dynamic business climate, productive workforce, wonderful quality of life — Des Moines is the place.”