Personal Lines Profile
Higginbotham & Associates Inc.
Fort Worth, Texas
Owner(s)/principal(s): Rusty Reid, Jim Krause, Morgan Woodruff, Michael Parks, Jim Hubbard, Doug Dickerson, Mary Russell
2006 personal lines premium: $21.9 million
No. personal lines insurers: 12
Founded in 1948, Higginbotham is operates six offices throughout Texas, each of which has access to its full commercial and personal P/C, risk management, employee benefits, life, executive compensation and retirement plan resources.
The agency reports that its personal lines business has grown the past five years through a single source approach. “Our single source approach enables us to proactively identify customers’ exposures and align their personal and commercial policies.”
Thee keys to the agency’s success in personal lines: A single source for insurance, risk management and employee benefits expertise; loyal customers that refer business; and a customer service team with concentrated experience in personal P&C that gives customers one point of contact.
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